Changes in the algorithm that regulates what is seen on the Facebook news feed have made what at first was a theory and a fear of the brands that use the social network to reach consumers is incr...
It’s been 385 years to the month since Gov. John Winthrop founded and named “Boston,” a hilly peninsula that had been settled earlier in 1630 by his fellow Puritans. This week, that historic U.S. c...
When asked which Value-Added Reseller (VAR) is most likely to win their enterprises’ business for a significant hosting project, the majority said IBM IBM +1.36% (18%) followed by Microsoft MSFT +0...
We often think that good digital strategies belong only to large companies or startups with many resources: false! Any business however small, can build a successful marketing strategy, if ...
Winweb’s cloud-based business management solutions have a new focus on industry-specific requirements, with special applications for retail, wholesale, services, manufacturing, healthcare, financia...
The market research is the process through which certain information is collected from the market, this information is analyzed and, based on this analysis, decisions are made or designed strateg...
Is there currently a SaaS offering that is an alternative to Netsuite? Yes! The answer is WinWeb. WinWeb gives you transformational enterprise level cloud computing for your growing business. One u...
The increase in the number of online accountants seems to have has coincided with the elevation of online software. As such, small business accounting is as efficient as it has ever been. ...
Market segmentation is to segment or divide the total market that exists for a homogeneous product in different submarkets composed of consumers with similar characteristics, and then select from a...
Tax is confusing at the best of times. No matter how much the ATO try to simplify things, there are always hidden deductions, offsets, rules and regulations. So how do you know what to claim and of...
Choosing the right accounting software can be a critical decision that has a drastic effect on your company’s accounting processes for years to come. For entrepreneurs starting their business, or e...
You may not realise that technology can be a wonderful resource for a small business like yours. We are here to show you how. Whether you are looking to market your business effectively or keep it ...
At its most basic level, the Business Plan is roadmap for your business. It will outline your businesses goals, as well as how your business plans to achieve those goals. Good business plans take i...
Without fail, we get asked “How much do accounting services cost?” by about ten percent of our initial inquiries. The question comes in various forms, from “What is your hourly rate for a bookkeepe...
Work motivation techniques are methods, tactics and procedures used to motivate workers in an enterprise, and thus make them more productive, more efficient, more creative, have a greater commitmen...
Throughout the course of our work we find ourselves engaging with and working in accordance with many different types of professionals to assist our clients. One of the most common professionals we...
No business can operate over the long term without generating sufficient cash inflows. Even a profitable firm will struggle if it can’t collect enough cash to fund operations. If cash collections a...
Let's look at marketing 10 tips dedicated to small businesses that can help us increase our customer base and our sales. Specialize in one type of product The produce or offer only one type of prod...
